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noun

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gimmick - A trick or device intended to attract attention, publicity, or business

Sales promotions like "buy one, get one free" are a common marketing gimmick.

verb

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connive - To secretly allow (something considered immoral, illegal, wrong, or harmful) to occur

Stewie would connive ways in which to gain power, though he usually failed.

noun

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hypocrite - Someone who acts in a way that contradicts what they say they believe in

Barry claimed that he believed in honesty, but the way he usually lied when it was convenient showed that he was just a hypocrite

noun

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charade - An act or event that is clearly false

Bill told Samantha that he wanted to get married, but she suspected that he didn't mean it, and that the dating was just a charade.

adjective

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Url

disingenuous - Giving a false appearance of being truthful or genuine.

It was disingenuous of him to act surprised when he clearly knew what was going on

adjective

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corrupt - Having or showing a willingness to act dishonestly in return for money or personal gain

Voters are upset with their corrupt politicians who only care about enriching themselves.

verb

See noun

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dupe - Deceive; trick

Edwin knew his agent wanted to dupe him by having him sign a bad contract.

noun

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collusion - Secret or illegal cooperation or conspiracy, especially in order to cheat or deceive others

The secretive group gathered in an act of collusion to influence the presidential election.

adjective

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devious - Showing a skillful use of dishonest tactics to achieve goals.

It took a while for the District Attorney to realize that the politician was using devious methods to hide the fact that he was taking bribes.

adjective

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contrived - Artificial and difficult to believe.

Fred was still considered a prime suspect, because his story about what he did the night of the crime sounded contrived to the detective who interviewed him.

noun

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Url

quackery - Deceptive or dishonest practices, particularly in fields such as health, medicine, or business, that are designed to exploit others.

The doctor was exposed for his quackery, selling false cures that he claimed could heal any disease.

verb

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hoodwink - To deceive or trick someone.

The con man surveyed the crowd in order to find someone to hoodwink.